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Female Founder Unplugged
Welcome to Female Founder Unplugged, the podcast for ambitious female entrepreneurs who are scaling businesses, leading teams, and navigating the highs and lows of entrepreneurship—all while trying to keep their sanity intact.
Hosted by Lindsay White, a people & culture strategist, leadership coach, speaker and best-selling author, this show dives deep into the unfiltered realities of growing and leading a successful business. We’re talking about the messy middle—hiring struggles, leadership challenges, burnout, and the moments no one posts about on Instagram.
Each episode features honest, no-BS conversations with powerhouse female founders who share their wins, their failures, and the hard-earned lessons they’ve learned along the way. If you’ve ever wondered how to scale without losing yourself in the process, how to build a high-performing team without the hiring headaches, or how to stay connected to your vision when the pressure is on—this is the show for you.
So, if you’re ready to unplug from the noise, the self-doubt, and the unrealistic highlight reels, hit subscribe and let’s get real about what it actually takes to grow and lead with confidence.
🎧 New episodes go live every Thursday! Subscribe now and let’s get unplugged.
Female Founder Unplugged
[S4, Ep34] How to Build Trust and Lead with Integrity featuring Female Founder Alyssa Nolte
In this episode of Female Founder Unplugged, I sit down with Alyssa Nolte (@alyssamnolte), CEO and founder of TruVue, a predictive analytics software company transforming customer intelligence. An “accidental entrepreneur,” Alyssa’s journey began with a handshake deal at a fledgling startup, leading to a career working with brands like Salesforce, Cisco, and Chase. Now, as a founder and leader, she thrives on tackling big problems with smart solutions—whether redefining customer insights or modernizing fundraising for K-12 teams.
Alyssa opens up about the lessons she’s learned along the way, from trusting her network to overcoming self-doubt and "head trash." She shares how embracing challenges (including her failed attempts at keeping plants alive) has shaped her leadership and why integrity is the foundation of success. This conversation is packed with insights on scaling a business, fostering trust, and navigating the chaos of entrepreneurship—delivered with Alyssa’s signature humor and authenticity.
In This Episode:
🔥 [05:15] Unexpected Networking Breakthrough – How a simple introduction led Alyssa to work with Salesforce.
🎯 [10:41] Uncompromising Trust in Business – Why staying true to your values matters, even when it costs you a big deal.
⚡ [21:43] Supportive Coach vs. Toxic Boss – How leadership styles can make or break a company culture.
💬 [31:53] Happy Employees = Happy Customers – The direct link between leadership, company culture, and profitability.
Connect with Alyssa Nolte
📸 Instagram: @alyssamnolte
💼 Connect with Alyssa on LinkedIn: Alyssa Nolte
🌎 Website & Podcast: alyssanolte.com
🎙 Want more? Check out Lindsay White’s guest appearance on Alyssa’s podcast: "Why Good People Leave: Toxic Bosses & Saying No to @$$holes"
Our mission for Female Founder Unplugged is to impact 1000 female entrepreneurs every season, and we need your help to do that.
Please subscribe to the show, and share your favorite episodes with anyone you feel could benefit. We are growing a powerful community here, and everyone is welcome. Together, we can pave a path to giving more women a seat at the table, and providing opportunities for financial independence.